About Us
A whisper of mystery
In the heart of the Venetian lagoon, when the sun bows behind the tooftops and the alleys are tinged with violet and deep blue shadows, the soul of Bricola is born.
Developed through the long-standing experience of the team behind Mad in Italy, an independent eyewear brand present on the market for many years and distributed in over twenty countries, Bricola emerges from a desire to offer customers something new: a more accessible, everyday line, conceived to complement Mad in Italy with a fresh, contemporary, and more commercially oriented vision.
Bricola is not just a name.
It’s a calling.
It’s the whispered voice of the lagoon, the time-worn wood that has witnessed gondolas, secrets, lovers, and masked nobles pass by.
The Hidden Venice
as Inspiration
Not the postcard Venice, but the one of shadows, of narrow alleys at night, of untold stories. That’s where Bricola found its inspiration, transforming this atmosphere into frames: dark bold acetate frames reflecting the city’s mysterious beauty, through a palette of blacks, browns, and deep havana tones.